YC’s Zenamins Mails You Personalized Vitamins

TechCrunch

40 million Americans take three or more vitamins a day, yet both the pill bottles and the way we buy them haven’t changed in decades. Well they’re about to, thanks to new Y Combinator startup Zen Health and its customized vitamin pack delivery service Zenamins. Punch in what you already take and answer a few questions and Zenamins will send you a personalized pill pack. Staying fit is tough, but Zen Health wants to make the medicine go down easy.

The idea for Zenamins came to founder Arad Rostampour after seeing friends with pill bottles scattered around their kitchens and bathrooms. Most didn’t dose theirs out into the little containers with a box for each day, so they’d sometimes forget if they’d taken a pill yet. But then one day while meeting a fellow entrepreneur at San Francisco’s ritzy Battery clubhouse, he saw this guy take out a folded-up…

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